Practical Campaign Management: Targeting, Copy and Scaling
About This Course
Build practical team capability with Practical Campaign Management: Targeting, Copy and Scaling. This course helps employees and managers apply the demonstrated tools and methods to their organization’s daily work.
What the training covers
- Targeting Rich People
- Target Rich People II
- Ads to Whatsapp 1
- Ads to WhatsApp II
- Ads Copywriting
- Scaling Campaigns
Apply the learning at work
Follow the demonstrations, use the included learning resources, and practise the relevant steps on an approved company project. Teams can use the curriculum to strengthen execution, share a consistent workflow, and review their results together.
Learning Objectives
Develop advertising copy for a campaign
Explore audience targeting and WhatsApp ads
Review the scaling approach demonstrated
Material Includes
- Video lessons: 6
- Documents and source files: 1
Requirements
- Access to the advertising platform demonstrated
- A business or practice campaign to work with
- A budget is needed only if you choose to run live paid ads
Target Audience
- Company employees, department leads and managers applying the curriculum to their organization’s workflows and customer-facing work.
Curriculum
7 Lessons51m 1s
Ads targeting
Targeting Rich People00:7:13
Target Rich People II00:10:58
Ads To WhatsApp
Copywriting Tips
Scaling Ads
Course Resources
Your Instructors
POB Academy
Digital Marketing Team
POB Academy is a digital training arm of Princesage Online Branding saddled with the responsibility to simplify digital market training for business owners.
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