Social Marketing School

Social Campaign Planning and Brand Engagement

Last Update October 15, 2026
0 already enrolled

About This Course

Build practical team capability with Social Campaign Planning and Brand Engagement. This course helps employees and managers apply the demonstrated tools and methods to their organization’s daily work.

What the training covers

  • 3 Ways to Use Google Plus for Better Search Engine Rankings
  • 5 Keys to an Effective Instagram Marketing Campaign
  • Advanced Social Media Marketing Tactics to Get a Ton of Followers
  • How to Set Up Your First Facebook Live Stream
  • Personal Branding in the Modern Day of Social Media
  • Quickest Ways to Piggyback off of Instagram Influencers

Apply the learning at work

Follow the demonstrations, use the included learning resources, and practise the relevant steps on an approved company project. Teams can use the curriculum to strengthen execution, share a consistent workflow, and review their results together.

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Learning Objectives

Plan social content around a clear brand
Use engagement and live-content tactics
Recognize common social marketing mistakes

Material Includes

  • Video lessons: 10
  • Companion audio recordings: 10
  • PDF resources: 3
  • Documents and source files: 1

Requirements

  • A computer or mobile device with internet access
  • Access to the relevant social platform
  • A practice brand or content topic

Target Audience

  • Company employees, department leads and managers applying the curriculum to their organization’s workflows and customer-facing work.

Curriculum

11 Lessons27m 9s

Core Lessons

3 Ways to Use Google Plus for Better Search Engine Rankings00:2:37
5 Keys to an Effective Instagram Marketing Campaign00:2:42
Advanced Social Media Marketing Tactics to Get a Ton of Followers00:2:34
How to Set Up Your First Facebook Live Stream00:2:32
Personal Branding in the Modern Day of Social Media00:2:48
Quickest Ways to Piggyback off of Instagram Influencers00:2:36
Tips to Creating Headlines That Will Click With Your Audience00:3:5
Top 5 Advantages to Marketing Through Social Media00:2:47
Top 5 Facebook Marketing Mistakes You Need to Avoid00:2:42
Where to Find Free Graphics and Images for Your Social Posts00:2:46

Course Resources

Your Instructors

POB Academy

Digital Marketing Team

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152 Courses
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1 Student
POB Academy is a digital training arm of Princesage Online Branding saddled with the responsibility to simplify digital market training for business owners.
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₦25000

Level
All Levels
Duration 27.2 minutes
Lectures
11 lectures

Material Includes

  • Video lessons: 10
  • Companion audio recordings: 10
  • PDF resources: 3
  • Documents and source files: 1

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